HOW DO YOU TARGET LOCAL SHOPS WHERE YOUR CUSTOMERS ARE?
Or how do KEEP making sales after the event is done?
You're running an in-person event and you want to sell out your in-person workshop!
How do you target local shops where your customers are?
You already have enormous success being a vendor at shows and you want to continue that success after the weekend is over.
How do you capture everyone who goes home without buying from your booth?
What if there was a way to continue that success with a low-cost, easy-paid ad strategy that you could set up yourself?
Tradeshows and markets are great, BUT either you make crazy sales for 3 days and then nothing after the event OR you can’t be a vendor in more than 1 tradeshow at a time, so sales slow.
IF YOU'RE ALREADY A REGULAR AT:
😀In person workshops
🎁 Trade shows
🎄Maker maketers
🛍️ In-person events (or you're planning to be soon)
I'm teaching a strategy for makers, creatives and online shops to sell to trade shows and event attendees - whether you're exhibiting or not. '
INTRODUCING THE
TAILORED TARGETING AD TRAINING
The Tailored Targeting Training is designed to help makers and creators like you, keep making sales to attendees whether you're a vendor in the show or not, by targeting other local shops and places where your customers are.
Hi I'm Hattie, former jewelry maker, turned Ads Expert. I'm teaching you this specialized training to help you reach people in a specific local area, so you can reach more of your customers without being a vendor in another show.
WHICH ONE SPEAKS TO YOU?
1. You want to host more in-person workshops, but not sure how to reach more people to sell tickets. How do you find your target audience to sell out your in-person workshops?
2. Either you love doing tradeshows, makers markets, and events over the weekend BUT what about the people who said they'd come back or look at their website later, how do you follow up with them?
3. Or you might have been doing markets for years and... you're kind of done. You're reaching the end of that season and want to take some time off during the holidays and do less tradeshows. If you're not doing shows anymore?How do you still target those customers attending the events without exhibiting at them?
Either way there's a better way. I’m going to show inside my Tailored Targeting Training.
HERE'S HOW OTHER ONLINE SHOPS ARE USING USING THIS TARGETED TRAINING?
WHY LEARN TO TARGET CUSTOMERS AT LOCAL SHOPS & IN-PERSON EVENTS
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You can watch the sales roll in even if you weren’t a vendor at the show.
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No more lugging heavy booths and taking hours to set up just to sell a couple products.
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Forget spending expensive vendor fees only to break even at the show.
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Continue to make more products from the comfort of your home while you run ads to the people attending the in-person events.
- Attend your friends parties this year instead of in-person shows without sacrificing your sales.
HERE'S WHY IT'S SO IMPORTANT TO FOLLOW UP DIGITALY WITH THE PEOPLE WHO VISITED YOUR BOOTH...
Customers attending events get decision paralysis. With all the other vendors, they might not purchase anything that day. They could get overwhelmed by all the options. Showing them your ad AFTER the event can nudge them if they’re deciding to make the purchase of your product.
It takes 18 touchpoints before someone purchases from you. Having FB/IG ads running reminds customers to purchase your product.
With so many events during the holidays to try to sell your products, you risk becoming burnt out. This is the last thing you need during this busy selling season. Paid ads allow you to focus on shipping your orders this season instead of getting burnt out.
IN ADDITION TO THE TRAINING, YOU'LL GET:
Set-up your audiences for targeting customers to keep making sales after shows
Stop customers scroll with proven ad graphic templates
A Behind the Scenes look of Ads Manager to set up your FB/IG ad campaign
Entice customers to purchase with exquisite ad copy template
Checklists and SOP supporting documents to repeat this strategy
Plus a complete video walk through to keep making sales show after show
BEST VALUE
(One Time Payment)
ONE PAYMENT OF:
$197
*includes option to upgrade to LIVE Ads class
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A step-by-step training on how to implement
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A step-by-step checklist BTS of ads manager
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A video walk through of TTT ad strategy
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Access to video training portal forever
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1 template for ad copy
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Template for reel video ad campaign
BONUS:
How to use ChatGPT AI powered tool to write a facebook ad campaign for you.
💫 BRAND NEW TRAINING ADDED TO THE CLASS PORTAL.
PAYMENT PLAN
(3 Monthly Equal Payments)
THREE EQUAL PAYMENTS OF:
$66
*includes option to upgrade to LIVE Ads class
-
A step-by-step training on how to implement
-
A step-by-step checklist BTS of ads manager
-
A video walk through of TTT ad strategy
-
Access to video training portal forever
-
1 template for ad copy
-
Template for reel video ad campaign
BONUS:
How to use ChatGPT AI powered tool to write a facebook ad campaign for you.
💫 BRAND NEW TRAINING ADDED TO THE CLASS PORTAL.
STILL UNDECIDED?
You're Ready to Generate Sales with Facebook & Instagram Ads if...
- You want to sell tickets to an in-person workshop
- You run an online e-commerce shop
- You want to spend more time attending family functions this year
- You're tired of lugging your booth items to every in-person event
- You desire dreamy customers who value handmade products
- You have the desire to implement this training
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Your product is less than $30 and you have a small profit margin
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Your a brand new business and never tested your product
QUESTIONS?
Email me at Hattie@funstansmarketing.com or check out the FAQ section at the bottom of this page.
I'll help you decide if it's right for you if you DM or email me.
HI I'M HATTIE!
A Jewelry Maker Who Didn't Know How to Run Facebook™ Ads At All
I used to run a handmade jewelry business in the wedding industry. I was a die-hard craft show attendee and participant. My family & friends were up at 6am to support me on the days of the markets helping me set up my booth. They would keep me company during the long hours and cover for me so I could take a quick break.
I knew there had to be an easier way to get my one-of-a-kind beautiful pieces of jewelry out to new customers. My Shopify store was born after this. I got really into product photography and started advertising with paid ads.
I could finally breathe a sigh of relief and relax.
I made more money by adding paid ads to my marketing strategy than I did at the in-person markets.
It was a huge weight off my shoulders.
Then I got really good at paid ads...
Like REALLY good. So good that I started helping other Shopify owners 3x and 17x their sales in 30 days. Facebook and Instagram ads allowed my business to run in the background and make sales in my sleep. It also allowed me to help other makers and small businesses make more sales without the legwork.
I'm so excited for digital ads do the same for you this holiday season - and beyond!
Over 50 Entrepreneurs Have Taken My Other Program
- The LIVE 5-day Ads Class
I'm the creator of the LIVE 5-day ads class. Now I'm taking you behind the scenes of one of my special sneaky strategies that works amazingly for online shops!
QUESTIONS your fellow makers, creatives, and e-comm shop owners ask before saying “yes’ to the workshop.
HOW IS THIS TRAINING DIFFERENT FROM YOUR LIVE 5-DAY ADS CLASS?
The 5-day ads class is a week-long submersion into many aspects of running paid ads. The TTT is a specific training were I teach a specific strategy, targeting a local area. This is ideal for vendors wanting to keep making sales after exhibiting at shows, wanting to fill classes for your studios and targeting bride-to-bes at tradeshows. If you're looking for an entire week long program on ads manager, please visit this page to pre-register for the next LIVE 5-day ads class.
WHAT IS THE LIVE 5-DAY ADS CLASS?
The LIVE 5-day ads class is a basics/foundations class over an entire week. There is homework sprints that are LIVE so you can ask questions and hold you accountable to put into action the lesson from the morning. The ads class teaches super complex theory in ads manager over a week in an easy to understand setting. The class goes over how to grow your email list and retarget your website visitors and instagram followers. Please visit this page to pre-register for the next LIVE 5-day ads class.
WILL THIS WORK FOR MY ONLINE SHOP?
Email me at hattie@funstansmarketing.com with your shop website. I'd love to take a look. I'll also probably ask you what your conversion rate is on your website. Ads are not for everyone and I’m brutally truthful! I'll tell you the truth whether I think they can work for your brand.
IS THIS TRAINING LIVE?
No. This is a pre-recorded training with docuemtns, worksheets and helpful spreadsheets. Watch on demand from the comfort of your home!
I'VE RUN BOOSTED POSTS BEFORE, IS THAT THE SAME THING
NO, this is a super sneaky way to target in-person events customers who are actively looking and value artisan products.
I DON'T UNDERSTAND ADS MANAGER... IS THIS SUPER TECHY?
You should have a basic knowledge of marketing, Instagram and Facebook. You should also be able to create your own content. Since this is not a foundational/basics Ads class. If you want a foundational Ads class to help grow your email list and retarget website visitors, the LIVE 5-day ads class is a great place to start. Please visit this page to pre-register for the next LIVE 5-day ads class.
STILL HAVE QUESTIONS?
I'm happy to answer any questions you may have so you can determine if this course is right for you! Email me at hattie@funstansmarketing.com I'll get back to you asap.
IS THIS TRAINING INCLUDED WITH THE LIVE 5-DAY ADS CLASS?
If you register for the ads class within 30 days of purchasing the Tailored Targeting Training. You can credit the investment towards the cost of the LIVE 5-day Ads Class. Please visit this page to pre-register for the next LIVE 5-day ads class.
WHY SHOULD I LEARN ADS FROM YOU?
I used to be a jewelry designer, so I break this down step by step so that Makers, Creatives and Shop owners can understand. By the end of the training, you can have it all set up and ready to go.